Mar 022010
The Impulsive Buy. This blog is new to me, but shouldn’t stay new to you for very long. Articles are biting (from Chocolate Cheerios: “if [the cereal] were any sweeter, I’d expect to see a cartoon character printed on the front of the box, some kind of puzzle on the back and it would be popular with 35-year-old virgins who live in their parents’ basements”) but also come with helpful information for the consumer who wants to be informed.